Dispensaries are perhaps the most important legal means of distribution of marijuana today. This has caused a boom in dispensaries opening up their shops to excited smokers around The US. While there are a lot of great dispensaries to choose from, it can be hard to find the one that truly provides the right atmosphere for […]
Tag Archives: cannabis marketing
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Targeting Search Terms in the Cannabis Industry: What Dispensaries & Brands Should Know
As medical and recreational cannabis continues to grow and legislation efforts expand throughout the United States, competition in the marketplace is growing at an unbelievable pace. While dispensaries still face plenty of regulations and challenges, the good news is that powerful marketing strategies can still be utilized. One such tactic, search engine optimization (SEO), is particularly powerful for […]
America’s booming CBD market received a cold splash of reality this week when the US Food and Drug Administration (FDA) issued a letter to Curaleaf, a major US cannabis and CBD brand, warning that some of its product marketing violates the Federal Food, Drug, and Cosmetic Act. Reaction from vendors and investors was swift and harsh. Within 24 hours […]
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More Farmers are Switching to Hemp as the CBD Industry Blooms
Pot’s cousin won’t get you high but is rich in highly sought-after cannabidiol. Mention legal cannabis, and many people think of the weed stores that have sprung up in Boston, Denver, Seattle, and other major U.S. cities. Inside, infused brownies and vape pens are sold next to branded joints and neatly packaged bags of marijuana presented […]
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Making Money in the Legal Marijuana Business
The recreational marijuana business is all the rage now and is expected to grow as it becomes legal in more and more states. This means there is a lot of opportunity to make money in the (potentially billion dollar) cannabis industry. Especially now, as it’s still in its infancy. So how can you get in […]
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Digital Marketing & Cannabis – How to Navigate Through a Restrictive Industry
Digital marketing is the future of cannabis. It is the standard for every other industry, but cannabis is reluctant to adopt it due to the lack of traditional advertising options. Maximize on influencer campaigns, digital P.R., and email marketing. If you can provide your fans with enough digital quality, they will look into your brand, […]
Health-minded entrepreneurs & nutritional conglomerates everywhere are trying to cash in on a new health fad in town, and it’s called CBD. Yes, it comes from marijuana. No, it won’t get you high. And yes, it’s infusing its way into everything. The CBD craze has taken over my neighborhood, and it’s not stopping there. Carl’s […]
In the cannabis industries’ hyper competitive market, a regular, well-designed and informative website is not enough to beat the competition. That being said, putting together effective cannabis SEO strategies for a dispensary is not easy. Leading the competition and expanding your reach on the web, using effective and consistent search engine optimization – that’s what […]
There has never been a more exciting time to launch a cannabis retail business. While explosive growth of the industry continues to motivate many entrepreneurs to enter the retail cannabis space, owners must be prepared to fulfill licensing requirements, find property, seek investment, recruit talent, and address the daily needs of the business. Here’s how […]
CBD is the fastest growing cannabis market in the United States—that means your competition is only going to multiply. The best way to get ahead is to enter the marketplace with clearly-defined branding, a well-designed website, and an optimized e-commerce store. SAPLING SPECIALIZES INCBD web design and SEO The CBD market has been growing quite […]
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