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The CBD Bust is Already Happening

It was predicted to be liquid gold. “The Green Rush” – a term coined ironically [...]

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If You’re Doing Less than $5k a Month in Online Sales, then You Need to Read This.

If you clicked the link to the article from my post on LinkedIn, Facebook, or [...]

18
Jan

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Marketing Beyond Materialism

A rising interest in metaphysical & non-religious spiritualism is influencing visual culture, and shaping an [...]

12
Jan

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What’s a Target Market? A Guide to Audience Positioning

Defining your target market is one of a brand’s most important tasks. It’s the foundation [...]

07
Jan

branding marketing

The Best Cannabis Branding Examples We Found in 2020

Dispensaries are perhaps the most important legal means of distribution of marijuana today. This has [...]

4 Comments

06
Jan

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Automate the Boring Sh*t

Posted on November 10, 2019November 10, 2019 by Alex Collins

10
Nov

You know what I really hate? Spending chunks of my day on bullshit tasks when I could be doing more important & fulfilling work, like rolling a one ounce joint. If you’re like me, you can’t really justify paying someone $15/hr to write cute instagram captions & input new contacts into every system we use […]

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Marketing Your Cannabis or CBD Brand in 2020

Posted on October 4, 2019October 4, 2019 by Alex Collins

04
Oct

Here at Sapling, we’ve been hard at work, quietly keeping our heads down, & supporting brands growing in the cannabis space. It’s been a crazy year for us, as the 2018 Farm Bill passed & flooded the industry with thousands of new brands, products, & consumers. With such an influx of new & exciting companies […]

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What Does the Future of the CBD Industry Look Like?

Posted on July 30, 2019 by Alex Collins

30
Jul

Following the passage of the Farm Bill and its legalization of hemp cultivation, the market for CBD products in the United States is growing at a breakneck pace. The huge expansion that the industry has seen in recent months, though, can make it easy to forget that the Farm Bill wasn’t the end of the […]

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More Farmers are Switching to Hemp as the CBD Industry Blooms

Posted on July 20, 2019July 20, 2019 by Alex Collins

20
Jul

Pot’s cousin won’t get you high but is rich in highly sought-after cannabidiol. Mention legal cannabis, and many people think of the weed stores that have sprung up in Boston, Denver, Seattle, and other major U.S. cities. Inside, infused brownies and vape pens are sold next to branded joints and neatly packaged bags of marijuana presented […]

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Big E-Commerce is Shutting Down CBD Merchants & This is a Serious Problem.

Posted on May 17, 2019May 17, 2019 by Alex Collins

17
May

Many of the most popular website building platforms (Content Management Systems) are banning CBD products from being sold, & shutting down merchant accounts that sell CBD or hemp products. We can tell you all about it – or you can ask all our clients who we’ve migrated from Shopify to Woo. We’ve seen in hundreds […]

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How to Create an Effective Marketing Plan for Your Cannabis or CBD Company

Posted on April 7, 2019April 7, 2019 by Alex Collins

07
Apr

There has never been a more exciting time to launch a cannabis retail business. While explosive growth of the industry continues to motivate many entrepreneurs to enter the retail cannabis space, owners must be prepared to fulfill licensing requirements, find property, seek investment, recruit talent, and address the daily needs of the business. Here’s how […]

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The CBD Bust is Already Happening

If You’re Doing Less than $5k a Month in Online Sales, then You Need to Read This.

Marketing Beyond Materialism

What’s a Target Market? A Guide to Audience Positioning

The Best Cannabis Branding Examples We Found in 2020

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