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The CBD Bust is Already Happening

It was predicted to be liquid gold. “The Green Rush” – a term coined ironically [...]

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If You’re Doing Less than $5k a Month in Online Sales, then You Need to Read This.

If you clicked the link to the article from my post on LinkedIn, Facebook, or [...]

18
Jan

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Marketing Beyond Materialism

A rising interest in metaphysical & non-religious spiritualism is influencing visual culture, and shaping an [...]

12
Jan

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What’s a Target Market? A Guide to Audience Positioning

Defining your target market is one of a brand’s most important tasks. It’s the foundation [...]

07
Jan

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The Best Cannabis Branding Examples We Found in 2020

Dispensaries are perhaps the most important legal means of distribution of marijuana today. This has [...]

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06
Jan

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Making Money in the Legal Marijuana Business

Posted on July 9, 2019July 9, 2019 by Alex Collins

09
Jul

The recreational marijuana business is all the rage now and is expected to grow as it becomes legal in more and more states. This means there is a lot of opportunity to make money in the (potentially billion dollar) cannabis industry. Especially now, as it’s still in its infancy. So how can you get in […]

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HIGHTIMES Cannabis Cup Bay Area & The Future of the Cannabis Industry

Posted on June 27, 2019July 8, 2019 by Alex Collins

27
Jun

Last weekend, my team & I trekked to the Bay Area to smoke some dank weed, meet some cool people, & gain a little insight on what the future might hold for cannabis & consumers. Terpenes were hot on the list. On the west coast, & California especially, the taste of cannabis is everything. From […]

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What You Need to Know about CBD Marketing

Posted on June 13, 2019June 13, 2019 by Alex Collins

13
Jun

Health-minded entrepreneurs & nutritional conglomerates everywhere are trying to cash in on a new health fad in town, and it’s called CBD. Yes, it comes from marijuana. No, it won’t get you high. And yes, it’s infusing its way into everything. The CBD craze has taken over my neighborhood, and it’s not stopping there. Carl’s […]

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Cannabis Retailers are Ditching Digital, Turning to Traditional Marketing Methods

Posted on April 2, 2019April 2, 2019 by Alex Collins

02
Apr

Cannabis companies, faced with strict regulations from popular social platforms like Facebook, Instagram, & Snapchat are now looking to traditional marketing methods like events and merchandise to market themselves to new audiences. Facebook and Google have approached cannabis companies the way it has the alcohol industry by banning paid promotions, & even going so far […]

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The CBD Bust is Already Happening

If You’re Doing Less than $5k a Month in Online Sales, then You Need to Read This.

Marketing Beyond Materialism

What’s a Target Market? A Guide to Audience Positioning

The Best Cannabis Branding Examples We Found in 2020

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