Launching and running a successful business in the cannabis industry is no easy task, but it is possible. In this article, we’ll take a look at some common hurdles you may experience when marketing your brand via Facebook in a highly regulated industry and how to avoid them. Advertising Barriers for Cannabis-Related Products & Services […]
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Brand Positioning: Why Niche Cannabis Brands are Poised for Success
Make no mistake about it, the cannabis industry is on fire.
A few emerging cannabis entrepreneurs are finding niche markets to position their cannabis & CBD brands.
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Targeting Search Terms in the Cannabis Industry: What Dispensaries & Brands Should Know
As medical and recreational cannabis continues to grow and legislation efforts expand throughout the United States, competition in the marketplace is growing at an unbelievable pace. While dispensaries still face plenty of regulations and challenges, the good news is that powerful marketing strategies can still be utilized. One such tactic, search engine optimization (SEO), is particularly powerful for […]
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HIGHTIMES Cannabis Cup / A Day in the Life of Sapling: A 420 Marketing Agency
CANNABIS 101 What Is CBN and What Are the Benefits of This Cannabinoid? Do you remember the first time you heard about CBD? Remember how the national opinion of cannabis changed drastically once we gained knowledge of its non-intoxicating compounds? And who could forget how this discovery impacted the lives of children suffering from seizures and patients with chronic […]