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The CBD Bust is Already Happening

It was predicted to be liquid gold. “The Green Rush” – a term coined ironically [...]

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If You’re Doing Less than $5k a Month in Online Sales, then You Need to Read This.

If you clicked the link to the article from my post on LinkedIn, Facebook, or [...]

18
Jan

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Marketing Beyond Materialism

A rising interest in metaphysical & non-religious spiritualism is influencing visual culture, and shaping an [...]

12
Jan

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What’s a Target Market? A Guide to Audience Positioning

Defining your target market is one of a brand’s most important tasks. It’s the foundation [...]

07
Jan

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The Best Cannabis Branding Examples We Found in 2020

Dispensaries are perhaps the most important legal means of distribution of marijuana today. This has [...]

1,508 Comments

06
Jan

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Automate the Boring Sh*t

Posted on November 10, 2019November 10, 2019 by Alex Collins

10
Nov

You know what I really hate? Spending chunks of my day on bullshit tasks when I could be doing more important & fulfilling work, like rolling a one ounce joint. If you’re like me, you can’t really justify paying someone $15/hr to write cute instagram captions & input new contacts into every system we use […]

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Elements of Successful Branding in the Cannabis Industry

Posted on September 4, 2019December 12, 2019 by Alex Collins

04
Sep

Where a lot of confusion comes from in the minds of business owners is that they mistake brand to mean having a logo. If that were true every company under the sun would be a brand. Sadly that is not the case. To belong to the exclusive club of being a ‘brand’ you have to […]