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The CBD Bust is Already Happening

It was predicted to be liquid gold. “The Green Rush” – a term coined ironically [...]

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If You’re Doing Less than $5k a Month in Online Sales, then You Need to Read This.

If you clicked the link to the article from my post on LinkedIn, Facebook, or [...]

18
Jan

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Marketing Beyond Materialism

A rising interest in metaphysical & non-religious spiritualism is influencing visual culture, and shaping an [...]

12
Jan

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What’s a Target Market? A Guide to Audience Positioning

Defining your target market is one of a brand’s most important tasks. It’s the foundation [...]

07
Jan

branding marketing

The Best Cannabis Branding Examples We Found in 2020

Dispensaries are perhaps the most important legal means of distribution of marijuana today. This has [...]

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06
Jan

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Brand Positioning: Why Niche Cannabis Brands are Poised for Success

Posted on August 14, 2019August 14, 2019 by Alex Collins

14
Aug

Make no mistake about it, the cannabis industry is on fire.

A few emerging cannabis entrepreneurs are finding niche markets to position their cannabis & CBD brands.

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HIGHTIMES Cannabis Cup Bay Area & The Future of the Cannabis Industry

Posted on June 27, 2019July 8, 2019 by Alex Collins

27
Jun

Last weekend, my team & I trekked to the Bay Area to smoke some dank weed, meet some cool people, & gain a little insight on what the future might hold for cannabis & consumers. Terpenes were hot on the list. On the west coast, & California especially, the taste of cannabis is everything. From […]